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CSR vs. “green washing” What is the difference

CSR vs. “green washing” What is the difference?

Recently, words such as Corporate Social Responsibility ✅ (CSR) and green washing ❎ have become intertwined and the the amalgam between the two has led to confusion.

What is the difference? 🤷🏽‍♂️

✅ Corporate Social Responsibility is a company’s genuine decision to make better choices in ALL that they do. They often engage professional sustainability personnel to advise them on how to reduce their carbon footprint. 👣They strive to be ethical, sustainable and make active, often costly decisions to honour their commitments.
In the culinary world, this would be eateries such as EcoCook® Certified Restaurants as they have opted to protect our environmental and ecosystems 🌱 and learn which gestures are respectful towards animals. Not only do they better people’s health and encourage healthy lifestyles but they become more socially responsible and choose responsible food production and sustainable management systems.

❎Green Washing is the fake commitment to the environment and sustainability which purposefully misleads the ecological conscientious public into buying certain products. Their claims are only communicated through trendy green marketing but no active mesures are actually taken.

An example of this would be a restaurant that advertises a “ green seasonal” menu such as asparagus and then serve imported 👎🏼 produce, when there is a local asparagus farm a few kilometres away. This economical choice has overridden any real care for the ecology.

How to spot this kind of unethical messaging?
The consumer should pay attention to certain labels 🏷 and tools available such as ISO Certifications as these certifications ensure that any promise made had been controlled by a third body. Being aware that this phenomena exists will help all eco-conscious consumers become more aware. 💪🏼

We, as consumers have the power of the wallet 💰. Ask for proof of provenance of certain produce and if you care as much as we do, then avoid any questionable establishments. Or even better - look for an EcoCook® Certified Restaurant to have a clear conscience!

#CSR #greenwashing #ecocook #ethics #sustainablerestaurant

🎉 Wow!!! 1000 followers! We, the EcoCook team

🎉 Wow!!! 1000 followers! We, the EcoCook team would like to thank 🙏🏼 each and every one of you for supporting us on our journey towards sustainability. Your engagement is incredibly inspiring and we are grateful and all the more committed for it! 🤸🏽

We hope our content has brought you closer to a more sustainable world! ♻️

Stay tuned to see what exciting things we have planned for the future! 🌈

#1000followers #celebrate #yourock #thanks #sustainablerestauraunts #1000adeptes #1000seguidores #merci

Eco Cook would like to thank 🙏🏼 @global_summ

Eco Cook would like to thank 🙏🏼 @global_summit_palma2021 for having invited our CEO and Founder, @olivia.grebler to speak at this exciting event.

The debate was on : Rational use of natural resources, carbon footprint reduction and sustainable environments and it was an honour to be on the same roundtable as @Javier Torres, Chef at Cocina Hermanos Torres. @hermanostorres .This roundtable was moderated by Cristina Calvo, Chef at @kandco.sustainable.kitchen.bar which made us very proud as K&Co was the very first restaurant in Spain to be EcoCook® certified (as we were consulting while the building was being built, even the wall paint is natural ! 🌱)

The welcome was hearty ❤️ and the organisation was efficient for which we would like to thank Fernando Castellanos - European Institute for Sustainable Gastronomy President and Global Summit organiser and Paola Lucarelli - Global Summit organiser and their team - a true lesson in hospitality!

These pictures are some of the highlights of the wonderful presentations seen such as Luigi Cabrini - Manager @gstcouncil & President, Laura Rodriguez - Director @mscecolabel and Celina Tamagnini - Sustainable Textile. Thank you for giving us food for thought and being open to further discussions!

And we would love to give a shout-out 🙌🏼 to all the Michelin Stared ⭐️ chefs who have inspired us to eat well while being more conscious of the sustainability of our food such as Victor Quintilla - Chef at @lluernarestaurant, Joan Roca - Sommelier of the 3 Michelin Stared @cellercanroca , as well as Monica Rius - Director of Communication @michelinguide

✅ Looking forwards to attending future events where the question of sustainability in the food sector are discussed!

#Globalsummit2021 #sustainability #ecocook #sustainablerestaurant # #sostenibilidad #restauraciónsostenible

Le restaurant d’application de @gastrovaud, @lap

Le restaurant d’application de @gastrovaud, @lapintevaudoisepully a obtenu la certification EcoCook® Restaurant Durable niveau 4 (version 2020) en juin 2021 !

Qu’est-ce que cela veut dire ? En quoi les pratiques de ce restaurant sont durables ?
Trouvez ici les réponses à toutes ces questions et à bien d’autres !

Et vous ? Que pouvez-vous faire ? Privilégiez les restaurants certifiés EcoCook®. Chaque action compte !

#durabilité #restaurantdurable #restaurantresponsable #engagement #certification #santé #wastemanagement #environnement #GastroVaud #Suisse #Vaud #EcoEook #Lausanne #Pully
#faitmaison #fourchetteverte

**EN**

GastroVaud's application restaurant, La Pinte Vaudoise, has obtained the EcoCook® Sustainable Restaurant certification level 4 (2020 version) in June 2021!

What does this mean? How are the practices of this sustainable restaurant?
Find the answers to all these questions and many more here!

What about you? What can you do? Choose EcoCook® certified restaurants. Every action counts!

#sustainability #sustainablerestaurant #responsiblerestaurant #commitment #certification #health #wastemanagement #environment #GastroVaud #Switzerland #Vaud #EcoEook #Lausanne #Pully
#homemade #greenfork

Today, Saturday, 16 October is World Food Day! Th

Today, Saturday, 16 October is World Food Day! This year’s theme is “Better production, better nutrition, better environment and a better life”

Our Actions are our Future 🌱
The food you choose and the way you consume it affect our health and that of our planet 🌎 It has an impact on the way agri-food systems work. 
So you need to be part of the change. 🌿

We can all become Food Heroes!
Our actions are our future and the future’s in our hands! 🤲🏼
Here at EcoCook we help restaurants become more sustainable but this responsibility lies in each person’s daily gestures.

Do you have a food hero in your entourage? We’d love to hear about them

More info : www.fao.org

#FAO #worldfoodday #ecocookcertification #sustainability #sdgs #myvaud #sustainablerestaurants #healthyfood

¡Hoy en día, es de suma importancia que los clie

¡Hoy en día, es de suma importancia que los clientes de tu restaurante confíen en ti y sepan que te tomas en serio la ecología 🌱 y que tu establecimiento se gestiona de la manera más sostenible con los mejores productos sostenibles 🌶

¡Obtener la certificación EcoCook® es la mejor manera de garantizar esta confianza!

Prueba el análisis de certificación EcoCook® online 💪🏼.
✅ ¡Rellena el formulario en 3 minutos y obtén un primer vistazo de tu nivel de sostenibilidad!

👇🏼
https://www.ecocook.com/es/prueba-de-certificacion-online/

#ecocook #ecocookcertification #sustainablerestraunt #restauraciónsostenible #Certificadodesostenibilidad #certifiedsustainable #sustainability